Video
HeyGen
by HeyGen
"Your AI news anchor, in 175 languages."
Talking-avatar and video-translation platform. Turn a script into a lip-synced presenter video — or dub an existing video into 30+ languages with matched mouth movement.
Overview
HeyGen creates talking avatar videos and translates videos with lip-sync. Use it to make product explainers without filming every time.
How to use it
· 4 steps- 1
Sign in at heygen.com and pick a stock avatar or create your own.
- 2
Paste the script and choose a voice and language.
- 3
Add product images or screen recordings as background.
- 4
Use Video Translate to make Malay and Chinese versions.
Best-practice prompts
Prompt 1
30-second explainer script
Hi! In 30 seconds I'll show you why [product] sells out every live. One: ... Two: ... Three: ... Grab yours from the link before tonight's stock ends!
Why it works · Short, list-based scripts suit avatars.
Best for
- Training videos & LMS content
- Multilingual marketing localisation
- Avatar-led product demos
- Personal-avatar YouTube channels
Not for
- —Cinematic B-roll (use Veo/Seedance)
- —Complex acting/emotion (limited range)
Pricing
| Free | $0 | 3 videos/mo, watermarked |
| Creator | $29/mo | Unlimited HD, no watermark |
| Team | $89/seat | Custom brand avatars, 175 lang |
Pro tips
- →Clone your own avatar once — 2-minute selfie video is enough.
- →Use the Interactive Avatar API for real-time customer support agents.
- →Video Translate keeps voice + lip-sync — killer for global launches.